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You can also encounter campaigns managed in a model way, where the agency cannot contribute or improve much. When should you run an AdWords campaign yourself? If you are considering running a campaign on your own, I will present some eamples of when I think it may be a good solution. Here they are. You have a small advertising budget If the budget you want to spend is around several hundred zlotys per month PLN , there is almost certainly no point in contacting an intermediary. The minimum commission for running an agency campaign will certainly be close to the amount you want to spend.
Its better to invest in training or books about AdWords, read forums and websites Europe Cell Phone Number List devoted to Google ads our blog and try your hand at it yourself. You have a small, local business You have a small, local business that does not require frequent changes to the campaign itself and you do not have much competition on the Internet. Such a microenterprise may be a shoemakers workshop, a plumbers workshop or a small car mechanic. and the funds you will spend on the campaign may be very modest. In this case, my advice is similar increase your knowledge on this subject and take action.
You run AdWords activities yourself, you are satisfied with the results and you have time for it If youre running your AdWords campaign, youre hay with the results, and your schedule also allows you to pursue online advertising, you may want to venture further on your own. When I wrote about being satisfied, I meant the situation when you actually measure the results of your actions and are satisfied with them. You know how many new customers you acquired, how much you earned, etc. Im not talking about your subjective satisfaction resulting from the fact that you were able to run an ad that is displayed somewhere. In such a situation, you can of course run the campaign yourself.
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