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Facebook excuses about the Cambridge affair continue In order to redeem itself in the eyes of its users following the Cambridge Analytica affair, Facebook is offering itself a page entire advertising campaign in various English and American newspapers (the Sunday Times, the New York Times, etc. .  apologize again for Facebook's inadvertences in this matter “We have a responsibility to protect your information. If we can't, we don't deserve them. Facebook is also positioning itself on an advertising spot to be broadcast on television and in cinemas.
  
In a video that lasts one minute, Facebook presents its Success Story, while highlighting the social aspect of the  wedding photo editing service  platform; how Facebook allows you to maintain and facilitate contact with other people. Facebook admits its inadvertences and errors while trying to reassure “this will change, from now on”, Facebook will fight to get the platform back “ its good reputation» The question that all fans ask themselves; With this advertising campaign and the measures taken, will Facebook manage to regain the trust of its users? That remains to be seen. Snapchat launches Shoppable a new advertising format.



The social network for ephemeral publications shoppable ad a new feature giving advertisers the possibility of selling their products via sponsored Lenses filters. Let’s talk about it in detail! In fact, a new advertising format is arriving on Snapchat, after snap ads and filters; These are augmented reality filters “Lenses”. Advertisers will be able to display a button (call to action through “Lenses” offering D modeled elements. By pressing the button, the Internet user will be redirected to the product sold, a website, or even to an app download without leaving the application.